By Sofia Bergstrom and Kevin Walther
The benefits of integrating social media into your personal life are endless. From self-marketing to keeping up with the latest news, online platforms nowadays are a must for everyday life.
But like many good things around us, something bad is often lurking around the corner. Take Twitter [...]
Howard Consulting Group was a Gold Sponsor at the awards ceremony.
On Thursday, April 26th, associates from Howard Consulting Group attended the Tech Council of Maryland’s Annual Dinner & Tech Awards in Bethesda, Maryland. Over 900 members of Maryland’s technology and biotechnology industries came together to honor the region’s commitment to innovation. [...]
Some people think of social media as God’s gift to man as it allows us to connect with people all across the globe, revolutionizing how we interact and do business with one another. Others curse its manipulative nature as it seems to be, slowly but surely, taking over our lives.
Nonetheless, social media is [...]
Today’s forecast mostly clear with a chance of showers.
Earlier this month, tech analysts at Garter released a report predicting by 2014 computer users will store more data on the cloud than their personal computers. Many firms have already begun storing a variety of file types on the cloud using Dropbox or other [...]
How a new technology is turning an old-fashioned networking tool into a modern gadget.
Large corporations, small businesses, non-profits, and I all have one thing in common: the need to share information. To succeed in the world of PR and public affairs, maximizing your network is vital because it can push you ahead. [...]
Not exactly what I wanted to hear – more than ten years ago – during my first week in Washington, D.C. as a novice metro rider. Especially considering Cleveland Park is on the Red Line, and my new office was definitely on the Orange Line.
But that’s what I was faced with after [...]
A Targeted Approach to Pitching Radio Interviews
Radio interviews are a great way for clients to get their message across to a national, statewide, or local audience. With thousands of stations broadcasting across the United States, there are plenty of opportunities to get your client’s voice heard. While there is no exact science [...]
This often-used phrase is bantered around in public affairs and public relations circles. It mostly refers to the control or promotion of a notion(s) around a specific “issue.” But, as many people who know me well will tell you, I like to look at things a little differently.
The language we use [...]
As HCG’s resident font enthusiast, I thought I’d share a little game with my fellow font lovers and detail obsessives that tests how well you know your fonts. You use them every day, but can you identify and shoot them? London-based Deep has created a game to let you do just that. [...]
“Sofia, you are going to write an op-ed.”
As I process these words in my head, my first thought was to do a cartwheel.
Luckily, my senses quickly came back to me as I realized that acrobatics might be frowned upon in an American business setting. But what do I know – I [...]
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